Florrie Forde
popular entertainer and singer
16th August 1875 - 
	18th April 1940 
	
	This article was first published as 'Flanagan's Pub' in 
	the White Hat Melbourne Newsletter, 
	Edition 592 of 23rd August 2013
	
		"Hold your hand out naughty boy
Hold your hand out naughty boy
		Last night in the pale moonlight
I saaaaaaw you, I saaaaaw you
		With a nice girl in the Park
You were strolling full of joy
And 
		you told her you'd never kissed a girl before
Hold your hand out 
		naughty boy." 
		�Do you always sing while walking down the street?�
�Only when 
		I�m passing this pub in Fitzroy.�
�That�s not a pub, it�s a house.�
		�It is now, but it used to be a pub.�
�What�s so special about that?�
		�The publican was not only the father of Australia�s most successful 
		popular singer, he also gave his name to another popular entertainer who 
		became a household name. Do you know the steps and the actions ?- I�ll 
		teach you. Put your hand on my shoulder like we�re doing Greek dancing. 
		Step-2-3-4-Step-2 now-a-little-half-step-in-behind 4. Hold your hand out 
		2 -3 - you�re getting the hang of it.�
�Who was he?"
�Who?�
		�Australia�s most successful popular singer?�
�Not he - she. Flora. 
		Her dad owned the pub here. Her mother later remarried and Flora and her 
		sister ended up being sent to a convent. We�re not sure which but 
		probably the one in 
		Abbotsford down the hill past John Wren�s Tote. Flora and her sister 
		soon ran away to Sydney where as a 16 year old she made some money 
		singing in vaudeville.� 
	
	A passing matron looks disapprovingly at our dancing. I tip my white hat 
	and sing 
	
		�Goodbye-ee, Goodbye-ee
Wipe the tear, baby dear, from your 
		eye-ee� 
	
	as she disappears up the street. 
	
		�That�s hardly a successful career.�
�There was more to come. 
		Do you know the box step? I�ll teach you - just keep your arm on my 
		shoulder and follow me - 2 3 .. She became a favourite as a principal 
		boy in pantomimes.�
�But she was a girl�
�That�s the whole point 
		of panto - the panto dame was a man and the principal boy was an 
		attractive female dressed up as a boy in shorts. At a time when anything 
		more than an ankle in public was looked on as something shocking there 
		was no problem in getting dad along to the pantomime. For years
		Nellie Stewart was a favourite and 
		our Kylie would have been a natural 
		as a principal boy. OK let�s reverse the box step - 2 3. Flora was 
		starting to get a bit podgy but she seemed to have a special chemistry 
		with the audience. She had adopted her stepfather�s name to become 
		Florrie Ford and later added and e, Florrie Forde, to make it a bit more 
		exotic. In Adelaide she sang for the Founding Fathers at the 
		Australasian Federal Convention �She Wore a Little Safety Pin, Behind� 
		do try to keep in time - 
And the words were seen to have veiled 
		innuendo, which was just the ticket for our Founding Fathers - the more 
		thinly veiled the better. Have I told you about the time soon after the 
		opening of Federal Parliament when the appearance of an attractive lady 
		in the public gallery caused much whisperings and passing of notes 
		amongst the members. In the end the bewhiskered
		Henry Parkes passed around a note 
		stating - �Gentlemen, since the woman in question seems unknown to any 
		of us here we can only conclude that she must be a lady of good 
		character�. However, I digress - we do a full circle at this point - 2 
		-3. 
		"It was time to head to London and like
		Nellie Melba before her and Kylie 
		after her she decided to take her career into her own hands rather than 
		rely solely on an agent. She weighed up where her strengths were. She 
		was already past the podgy stage so the days of principal boy were 
		fading. The high formants of her Australian accent meant her words could 
		be understood in the back stalls whereas the plummy English accent 
		became an indeterminate stodge at that range. She was good at involving 
		an audience so she choose songs with a catchy chorus that was easy to 
		learn for audience singalong. She planned her campaign carefully testing 
		out the route between three of the major music halls. She waited for 
		bank holiday when she knew the audience would be at the most relaxed and 
		determined to have a good time. Then on that night she appeared at all 
		three music halls and lead the enthusiastic audience in the choruses. It 
		was the equivalent of appearing on all the free to air TV channels on 
		the one night. The next day everyone was sing Florrie�s choruses and her 
		praises. 
		And they continued to do so for 40 years. 
		Pack Up Your Troubles in your 2 - 3 -4 
		It's a Long Way to Tipperary - everybody! 
		Has Anybody Here Seen Kelly - once more! 
		700 recording and countless performances later she died soon after 
		entertaining troops at the start of WWII.�
	
	
		
	
		
		
		�But what about the publican - her dad? You said another 
		entertainer was named after him.� 
		�Ah yes. She took a duo into her show called Chesney Allen and Bud 
		Winthrop. Feeling that the names didn�t have an appropriate stage �ring� 
		she gave one of them her original maiden name - that of her father who 
		owned the pub - Flanagan. Flanagan and Allen went on to be two of the 
		best loved entertainers of their time. You see, many people walk around 
		the streets of Melbourne without realising that when they�re walking 
		past Flanagan�s pub and much else besides. Here, fall in behind, put 
		your hands on my shoulders - Underneath the arches . . . raise your hat 
		to the nice lady . . . I dream my dreams away - 2-3-4.�
	
		
		
	
		
		
	
	
	
	
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